Presented by

Mark W. McElroy, PhD (CSO)
Henk de Man (VDMbee)
Maxime Van Der Stuyft (University of Ghent, Belgium)

Reporting 3.0 Conference
Rotterdam, June 17, 2019


This is box title


This is about the integration of business modeling and triple bottom line (TBL) performance accounting.
Where the output of Business modeling is used as the input performance accounting. With the objective to report TBL performance before it happens!

Business modeling part is performed with VDMbee Strategyplanner.

TBL performance accounting part takes form of MultiCapital Scorecard (MCS) developed by Thomas & McElroy LLC a “context based” methodology.

Greenlight Power, Inc. (GPI) case developed by Maxime Van Der Stuyft at University of Ghent.


eco-system map of Green light
eco-system map of Green light

multiCapital scorecard
multiCapital scorecard

You can download this presentation and the Master Thesis of Maxime van der Stuyft.